PRIVACY POLICY
Fender Musical Instruments Europe Limited, a company registered in England and Wales under number 03127180 (We, us, our) understands your concerns about privacy and so we want you to understand what types of information we collect on www.takamineguitars.eu (our site) and what may happen to that information.
For the purpose of the Data Protection Act (the Act), we are the data controller. Our address is Hill House, 1 Little New Street, London EC4A 3TR
Our nominated representative for the purpose of the Act is our European HR Manager.
If you have questions or concerns regarding this privacy policy, you should contact us at privacy@fender.co.uk
Collection of Information
Registration and Use of Information
You are not required to provide information in order to visit our site. However, you must register in order to be placed on our Email News Service list. You may also be required to register in order to use any message boards or forums which we make available on the site. In addition, you must register to enter competitions and other promotions. During registration, you will need to provide certain information, such as your name, address, e-mail address, date of birth, and information regarding your purchases of our merchandise. The information which you supply to us enables us to customise our site to your interests and enhance your overall experience at our site. In addition, it helps us communicate with you about our news. Besides sending you our Email News, we may use your contact information periodically in order to send you email regarding our upcoming events and promotions. If you contact us, we may keep a record of that correspondence. In addition, we may request information for other specific purposes, for example, optional surveys. We may also use the information you provide for the purposes of monitoring and/or moderating your use of forums or message boards on the site and to contact you regarding your use of such forums or message boards. If you submit or share offensive or inappropriate content to or with any Fender forums or message boards, and Fender considers such behaviour to be serious and/or repeated, Fender may use whatever information that is available to it about you to stop any such further infringements. This may include informing relevant third parties such as your email provider about the infringements.
If the information provided will be used in any way that differs from the treatment outlined in this Privacy Policy, we will identify the differences when we request the information.
Our site contains links to sites operated by third parties. These sites may collect personally identifiable information about you. This Privacy Policy does not cover third-party data collection practices and Fender does not assume any responsibility for third parties. Please check the privacy policy at each site you visit before you submit personal data to these sites.
Passive Collection of Information
In addition to the information that you actively provide to us, such as what you provide when you register for our Email News Service, we collect information about how you interact with our site. We collect passive information for purposes such as testing and improving your experience at our site and for compiling broad aggregate demographic data and related usage data. The types of passive information include, but are not limited to, your IP address, which type of browser you are using, your operating system, where you go on our site and how long you stay on any part of our site. We may also track how you interact with our site, by assigning a random string of numbers and characters to your session. Passive information does not identify you to us by name, and we do not link your IP address to your personally identifiable information.
We use "cookies" in certain areas of our site. Cookies are small files placed on your hard drive that assist us in providing customised services; for example, the use of cookies allows us to reduce the frequency with which you will need to enter your password on password-protected areas of our site. Additionally, in some cases, certain functionalities are only feasible through the use of a cookie. Cookies may be placed on your hard-drive even if you do not register with us. You are always free to decline our cookies if your browser permits, although in that case you may not be able to use certain features on our site and/or you may be required to re-enter your password more frequently during a session.
Please note that we may have third party advertisers on our site from time to time who may also use cookies, over which we have no control.
Collection of Information from Children
We are concerned about issues of youth privacy and take our data protection obligations regarding young people very seriously. As such, we will not knowingly collect any personal information from young people under the age of 18, unless we provide notice that such information is being collected and we have obtained verifiable parental consent. In these circumstances, we will collect personal information from your parent or guardian and will store, use and process this information in the same way as we store, use and process information collected from you, but only for the purpose of seeking their consent to the collection of personal information from you.
Disclosure and Sharing of Information
We will not sell, share, rent or otherwise transfer your information other than as set out in this privacy policy.
We may share broad aggregate demographic data and related usage information with our business partners (for example, we may inform them that 100 men aged under 40 have clicked on a link to their website in any given day). This aggregate information does not contain any personal information which can identify you.
We may disclose your personal information to any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries. We may also disclose your personal information in the event of a change of control of our business or any part of it, where relevant.
We may disclose or share your information to third parties in order to comply with any legal obligation, or in order to enforce or apply our terms of use and other agreements; or to protect the rights, property, or safety of our business, our customers, or others.
The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area. It may also be processed by staff operating outside the European Economic Area who work for us or one of our suppliers. Such staff maybe engaged in, among other things, the provision of support services. By submitting your personal data, you agree to this transfer, storage or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.
Security
We have security measures in place to protect against the loss, misuse and/or unauthorised alteration of the information under our control. We protect personally identifiable information by utilising both online and offline security methods, including firewalls, passwords and restricted physical access to the places where your information is stored. Our staff are trained to comply with our security procedures, and our security procedures are regularly reviewed and revised, if necessary.
Other Provisions
Acceptance of Terms/Changes to Privacy Policy -Your use of this site indicates an acceptance of the terms of our privacy policy in effect at the time of such usage. We reserve the right to update or amend this privacy policy at any time.
If we are going to use your personally identifiable information in a manner which materially differs from the standards in effect at the time such information was collected, we will notify you and you will have a choice as to whether or not we use your information in this different manner. If you have provided information to receive our Email News Service and other commercial email, you will be contacted by us, via email, regarding this materially different use. In addition, if we make any material changes to our privacy policy that do not affect user information already stored in our database, we will post a prominent notice on our site notifying you that our privacy policy has changed. In some cases when we post such a notice, we will also send you an e-mail notifying you of the changes in our Privacy Policy.
Choice/Opt-out - You will be asked to give information to be put on our Email News Service list or to receive commercial email regarding our upcoming promotions and events. If you receive our commercial email and would like to avoid receiving such email in the future, you may opt-out of receiving it by clicking on the opt-out area within that email or by clicking here. We will only communicate with you according to your instructions.
Your privacy is important to us. If you have questions about any of the provisions described above, please contact us via the contact information listed above.
